Fleet and commercial sales positions
2 positions, each with what the role does, when a store needs it, what it pays and one flat fee per hire.
Commercial customers buy again and again, and they buy differently: bids, upfits, fleet incentives and delivery schedules. A dedicated fleet and commercial team turns those accounts into steady volume that does not depend on showroom traffic.
How to pick the right level
- Start with one commercial sales consultant if business accounts are being worked part-time from the floor.
- Add a fleet and commercial manager when bids, upfitter relationships and incentive claims need a full-time owner.
- Truck-heavy franchises and stores near industrial areas see the fastest return.
Every level, what it pays and the fee
Fleet and Commercial Sales Consultant
$3,500 per hireSells work trucks, vans and fleets to businesses and governments, often with upfits and repeat orders.
When a store needs it: Mid-size stores and up. Pay: $42,540 to $103,790 a year.
Fleet and Commercial Sales Manager
$7,500 per hireBuilds and runs the commercial department, from bids and upfitters to fleet accounts and incentives.
When a store needs it: Large stores. Pay: $97,500 to $208,030 a year.
About store size and pay
Store size guidance reflects how dealerships typically staff as they grow, drawn from our 25 years inside dealerships and recruiting for them since 2012. Every store is different, so we confirm the right level on your intake call.
- Every store: Any franchised or independent dealership
- Mid-size stores: About 100 or more new and used retail units a month, or 50 or more employees
- Large stores: About 250 or more units a month, or 150 or more employees
- Dealer groups: About 3 to 10 rooftops
- Large dealer groups: 10 or more rooftops
- Stores with a body shop, stores with in-house financing and specialty dealers: roles that depend on the business, not its size
Pay bands are what people in each role earn at automobile dealers, from the U.S. Bureau of Labor Statistics (Occupational Employment and Wage Statistics, May 2025), including commissions and bonuses. Most bands run from the 25th to the 75th percentile; senior levels use the upper range of the same occupation. A band marked * uses all-industry figures because BLS does not report that role for auto dealers.
Related positions
Sales floor positions · Sales management positions · Inventory and vehicle acquisition positions · Specialty dealer sales positions