Recruiting and training positions
4 positions, each with what the role does, when a store needs it, what it pays and one flat fee per hire.
Dealer groups that hire constantly build their own recruiting and training teams. We recruit those people too, and we work alongside them on the hard-to-fill seats.
How to pick the right level
- An in-house recruiter fits groups hiring every week.
- A talent acquisition manager builds recruiting for a large group.
- Sales trainers and a training manager turn new hires into producers faster.
Every level, what it pays and the fee
In-House Recruiter
$3,500 per hireSources, screens and hires for a group's open positions, often technicians and sales.
When a store needs it: Dealer groups. Pay: $66,270 to $85,340 a year.
Talent Acquisition Manager
$5,500 per hireBuilds and runs recruiting for a large group: employer brand, job boards, schools and the recruiting team.
When a store needs it: Large dealer groups. Pay: $85,340 to $110,610 a year.
Sales Trainer
$5,500 per hireTrains new and veteran salespeople on process, product and the CRM.
When a store needs it: Dealer groups. Pay: $93,290 to $106,350 a year.
Training Manager
$7,500 per hireBuilds onboarding and ongoing training programs for sales, service and management.
When a store needs it: Dealer groups. Pay: $82,870 to $138,740 a year.
About store size and pay
Store size guidance reflects how dealerships typically staff as they grow, drawn from our 25 years inside dealerships and recruiting for them since 2012. Every store is different, so we confirm the right level on your intake call.
- Every store: Any franchised or independent dealership
- Mid-size stores: About 100 or more new and used retail units a month, or 50 or more employees
- Large stores: About 250 or more units a month, or 150 or more employees
- Dealer groups: About 3 to 10 rooftops
- Large dealer groups: 10 or more rooftops
- Stores with a body shop, stores with in-house financing and specialty dealers: roles that depend on the business, not its size
Pay bands are what people in each role earn at automobile dealers, from the U.S. Bureau of Labor Statistics (Occupational Employment and Wage Statistics, May 2025), including commissions and bonuses. Most bands run from the 25th to the 75th percentile; senior levels use the upper range of the same occupation. A band marked * uses all-industry figures because BLS does not report that role for auto dealers.